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maëtaï

Aurum

Aurum

£142.00 GBP
£142.00 GBP
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THE BIRTH OF AURUM 

Introducing the Aurum bag, an enchanting accessory inspired by the radiant beauty of dawn's first light. This captivating piece features a striking design that combines vibrant hues against a sleek black background, evoking the magical moment when sunlight coaxes flowers to bloom. The bag's intricate embroidery adds an extra layer of elegance, capturing the shimmering brilliance of petals awakening to a new day. The Aurum bag offers versatility with its unique reversible design, providing two distinct looks in one stylish accessory. One side showcases the vibrant, dawn-inspired pattern, while the other presents a more subtle option for versatile styling. Perfect for both casual outings and dressier occasions, the Aurum bag effortlessly elevates any ensemble with its blend of hope, wonder, and artistic flair.

Brand history

Founded by Tatiana, BLUELOW emerged in the heart of Madrid in 2018, beginning with the creation of convenient and practical phone straps. It did not take long for Tatiana to realise these straps were more than functional items— they were fashion accessories meant to be worn every day. Inspired by the potential for style, she decided to expand into the textile world.

Since then, BLUELOW has blossomed into a diverse collection of accessories, each crafted from distinctive, colourful, and high-quality fabrics. This commitment to quality and creativity is at the core of everything BLUELOW creates.

Now run by Tatiana and her sister Natalia, BLUELOW designs are a testament to their personal taste, moving away from fleeting trends in favour of originality. All the products are designed and crafted in Spain, in collaboration with experienced local seamstresses and embroiderers. The brand focuses on producing limited quantities to ensure the uniqueness of every item. Step into a world where fashion speaks in colours and patterns with BLUELOW, and discover pieces that resonate with your individuality.

'We always design faithful to our taste, moving away from trends and looking for originality'

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